Eric Rein brings over 25 years of executive sales experience across Fortune 500 companies and startups, with prominent leadership roles across the Internet, Commerce, and Cloud spaces. Passionate about sharpening the customer experience, Eric excels in creating scalable processes, enablement that drives utilization, and developing retention, partnership, and NPS programs. He holds a Bachelor's in Business from Southwestern University in Georgetown, Texas.
In addition to his professional accomplishments driving consistent growth, revenue, and retention, Eric is an entrepreneur and trusted consultant focused on disruptive motions across the music and entertainment industry, where he actively works to accelerate both artist and label development.
With all endeavors in his body of work centered around trust, positive experience, and thoughtful growth strategies, Eric brings that same commitment to Susu Lend — championing a more transparent and inclusive lending experience for the communities that need it most.
"The best sales motion is one that starts with a community that already trusts each other."